This year’s FinovateFall conference in New York on September 10 and 11 will showcase 70 fintech companies, all with unique solutions to pressing issues in today’s financial space.

We did some digging to determine the different types of tech that will be demonstrated live from the stage. Here’s what we came up with:

The major themes this fall include mobile, security, small business, PFM, and lending. The social trend seems to be taking on a smaller role than last year, as does marketing.

A few observations: 

• Mobile is not going away any time soon
• Loyalty/Rewards is making a comeback
• More innovations in the checking/ ACH space