On top of that, the San Francisco-based company launched in 10 additional U.S. states this week, making it available in 22 states and Washington, D.C. And Unison isn’t stopping there. By the end of 2018, the company plans to offer its services to more than 70% of single family households in the U.S.
“Our marketing, partner and support initiatives played a critical role in strengthening the results in the first quarter,” said Bill Walker, chief revenue officer at Unison. “We saw our customer base expand across all regions, particularly in the latter half of the first quarter and are looking forward to building on this positive momentum throughout the rest of the year.”
To help drive future growth, Unison appointed Cari Jacobs (pictured) as the company’s Chief Marketing Officer. Jacobs most recently served as VP of integrated marketing at ModCloth and has previously driven marketing objectives at well-known brands such as Toyota, Lexus, Procter & Gamble, Intuit, General Mills, Levi’s, Coca-Cola and Prudential Real Estate. The company also appointed Quintin Gomez as the director and head of engineering.
“2017 was a transformative year for Unison as we saw increased demand and awareness of home ownership investments as a solution for home financing,” said Thomas Sponholtz, chairman and CEO of Unison. “We will continue to expand our geographic presence, strike strategic partnerships in and out of the financial services industry and deliver programs to our customers that will liberate them from debt-only options.”
Founded in 2004, Unison most recently demoed its two flagship products at FinovateFall 2017. The first is Unison HomeBuyer, which provides a percentage of the down payment needed to purchase a home in exchange for a percentage of the home’s equity upon selling. The second product is Unison HomeOwner, which allows homeowners to use some of the equity in their home without interest or monthly payments. The company also showcased at FinovateSpring 2017, where it won Best of Show. Most recently, Unison teamed with Valley National Bank to launch a five percent down payment program in conjunction with an 80% LTV mortgage.