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SuperFi Raises $1 Million for Debt Prevention Platform

SuperFi Raises $1 Million for Debt Prevention Platform
  • SuperFi received $1 million in pre-seed funding for its debt management and repayment platform.
  • The round saw contributions from Ascension, Fair By Design, Force Over Mass, and includes a grant from the Greater London Authority.
  • SuperFi’s debt management app will be publicly available in late 2023.

Personalized debt support platform SuperFi has landed $1 million in pre-seed funding for its platform that helps users understand, manage, and pay off their debt. The round brings the company’s total funding to $1.2 million.

The investment was led by Ascension and its impact fund, Fair By Design, and saw contributions from Force Over Mass and others. Also included in the investment amount is a grant from the Greater London Authority. SuperFi received the grant funds as part of the Mayor of London’s Challenge LDN scheme to combat poverty.

U.K.-based SuperFi was founded in 2021 with a goal to support the 18 million British adults struggling to pay their monthly bills during the cost of living crisis. To accomplish this, the company shows users an overview of their debts, analyzes their financial and personal circumstances, and offers them access to debt prevention tools and services.

“We believe that debt management should be proactive, not reactive. Our goal is to help millions of people struggling to pay their bills and credit commitments better manage their debt before it becomes a crisis,” said SuperFi Cofounder Tom Barltrop. “In doing so, we believe we can help British people during the cost of living crisis – saving businesses and society billions associated with problem debt.”

Today’s funding will help SuperFi test its platform with Councils and Housing Associations across London before the company rolls the product out to a wider U.K. audience. The investment will also be used to form partnerships with London boroughs.

SuperFi plans to make its app publicly available in late 2023.


Photo by Towfiqu barbhuiya