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Smart Engine’s Loyalty Platform Benefits FIs, Merchants, and Users

smartenginelogo.jpgConcluding the session before lunch, Smart Engine took the stage with its loyalty platform:

“Smart Engine is demonstrating the end-to-end process of offer creation, personalization, delivery to the bank’s client via smartphone, acceptance, purchase in accordance with the offer details, and merchant campaign reporting.

The tool can create personalized offers for new customers who are similar to existing customers by using metrics like number of times they shop, how much they spend, and their geolocation.”

Product Launch: Q2, 2011
HQ: Vienna, Austria
Founded: December 2010
Metrics: Number of employees: Vienna, Austria (HQ) – 28, Moscow, Russia – 8
Finovate demo video: Demo videos will be posted next week
Introducing Christian Bacher (Managing Partner) and Anna Bacher (Director Technology & Innovation)