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Q2 Acquires Gro Solutions

Digital banking solutions company Q2 Holdings boosted its capabilities this week with the acquisition of account opening technology provider Gro Solutions. This follows Q2’s purchase of Cloud Lending Solutions in August, making it the Austin-based company’s fifth acquisition since it was founded in 2004.Terms of the deal were not disclosed.

“With Q2’s recent acquisitions of Cloud Lending and now Gro—combined with our leading, secure digital banking platform—we are delivering powerful solutions for the financial services vertical to provide exceptional experiences needed to keep pace with the high expectations of today’s account holder,” said Matt Flake, CEO of Q2. “Our acquisition of Gro adds yet another element that helps our customers reduce user friction, increase engagement in the digital channel and expand their offerings.”

Once the acquisition closes, Q2 will benefit from Gro’s omni-channel account opening technology, Gro Checkout, which CEO David Eads launched at FinovateFall 2015. Q2 will also boost its portfolio with Gro’s other solutions, including Gro Funnel, a set of marketing automation and CRM tools; Gro Business, tools for business clients; and Carrier Data Integration, technology that leverages information from a customer’s wireless billing record to auto populate data fields.

“As a combined force, we look forward to providing leading account opening, ecommerce and end-to-end digital financial solutions to banks, credit unions and other financial technology companies,” said Eads. “We are delighted to be joining the Q2 team and look forward to delivering best-in-class in financial digital sales and marketing solutions.”

Gro Solutions most recently demoed an extension of its digital sales platform at FinovateFall 2017. The company had raised $4.3 million since it was founded in 2015. Gro has been named a Fintech Company to Watch by American Banker and was recently awarded the TAG Fintech Advance Award.

Q2 debuted Q2 Biller Direct at FinovateSpring earlier this year. The company had 2017 revenues of $194 million, has 10.4 million end users, and 382 bank and credit union customers. Matt Flake is CEO.