Social media management innovator Gremln picked up a $100,000 seed investment this spring as a participant in the SixThirty accelerator program.
Combined with the $523,500 raised last October (according to Crunchbase), Gremln’s total funding now stands at $1.4 million.
The investment comes with 16 weeks of mentoring in St. Louis, where the program is headquartered. As one of four startups in the current cohort, Gremln will also be introduced to some of the many major financial services organizations that are based in the area.
Also participating in the current class are Form Zapper, PromisePay, and WealthAccess.
Gremln helps financial institutions manage their social media presence While many banks are reluctant to participate in social media because of compliance and regulatory issues. Gremln’s platform makes the process both easier and safer.
The company’s latest innovation, demoed at FinovateSpring 2013
, provides features such as keyword and key phrase filtering, custom permission settings and approval process, all within an attractive and engaging user interface.
Gremln was founded in May 2011 and is headquartered in St. Louis. Ryan Bell is CEO.