GoalMine, an investment service targeting the mass market, announced its holiday gift card trade-in service that will allow consumers to fund investment accounts using gift cards with leftover balances in excess of $25.
Here’s how it works:
“After entering gift card numbers and values, customers will be prompted to create a free account, after which they can choose to apply their gift card values to one of GoalMine’s mutual funds or an FDIC-insured savings account. Accounts are goal-based, so customers can easily allocate funds toward goals like buying a home, preparing for a new baby, or saving for a rainy day.”
The service will begin December 19 and last for a limited time after the holidays.
To learn more about GoalMine, watch its FinovateSpring 2010 demo.