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Finicity Automates Asset Verification for Princeton Mortgage’s SnapApp

Princeton Mortgage will leverage Finicity’s Verification of Assets solution to improve the loan origination experience for lenders and borrowers. The asset verification technology will be integrated into Princeton Mortgage’s digital mortgage platform, SnapApp, automating the asset verification process, reducing mortgage fraud, and speeding time to close.

“We’re thrilled to work with Princeton Mortgage and provide its customers with an innovative, paper-free and hassle-free experience,” Finicity CEO Steve Smith said. “As the leading financial data aggregator in the mortgage lending industry, we are always looking for partners who share our goal of transforming outdated loan origination processes into seamless digital experiences.”

Finicity demonstrated its credit decisioning solutions, including both its Verification of Income (VoI) and Verification of Assets (VoA) reports, at FinovateFall 2017. The Verification of Assets solution enables lenders to leverage bank validated insights to identify underwriting factors that can shave as many as six days off the mortgage origination process. VoA and VoI are part of the company’s innovations to help digitize the lending experience and bring the quality of information available via real-time bank data to the mortgage industry.

Princeton Mortgage’s SnapApp enables borrowers to apply, verify income and assets, access their credit information, run an automated approval and generate a pre-approval letter at any time, according to the company’s Sales Enablement Manager Nicole Gordon. “Borrowers want an effortless mortgage experience, and with our new SnapApp they get just that,” she said.

Headquartered in Salt Lake City, Utah, and founded in 1999, Finicity partnered with fellow Finovate alums Experian and FICO to launch the new UltraFICO credit score earlier this fall. The new solution is designed to help provide financing to borrowers with credit scores in the so-called gray area of the upper 500s and lower 600s. UltraFICO leverages the account aggregation capabilities of Finicity and Experian’s consumer credit data to give lenders a broader view of a borrower’s financial behavior – especially for those new to credit or with limited credit history.

Finicity has been busy making friends and forging partnerships this year. The company teamed up with Freddie Mac in October, Fidelity Investments and Capsilon in September, Capital One in August, and both SimpleNexus and Cre8tech Labs’ Lender Price in July. The deals ranged from credit decisioning integrations to secure data exchange and customer data security agreements.