Back to Blog Looks to Even Financial to Power Personal Loans and Content

Consumer credit and personal finance site announced today it is looking to Even Financial to power an enhanced personal loan marketplace on its site, as well as related content tools.

This will help offer a built-in loan matching experience that helps members find a loan personalized to their needs. The integration relies heavily on Even’s technology that leverages machine learning, big data and a network of financial products. The new marketplace is superior to’s previous loan referral setup that would direct users to individual lenders’ websites. With the new approach, users can get approved in real-time without needing to leave the site. The new loan marketplace will launch in the second quarter of this year.

In a statement, GM Jason Owen expressed the superiority of the new loan marketplace when he said, “We expect this agreement will result in a more enjoyable user experience for our members as we aim to provide them with more variety, options, and significant user benefits.”

This isn’t the first time has worked with Even– the two players have been partnered since 2016. And it likely won’t be the last time the two work together. In fact, plans to extend the marketplace concept to other financial offerings, including mortgages, savings accounts, and insurance products.

If you’re a true Finovate veteran, you remember’s Best of Show-winning demo at Finovate 2009, where the company launched the Credit Report Card. was founded in 1995 and is headquartered in San Francisco, California.