Digital identity platform ID.me has reached a milestone this week. The Virginia-based company now counts 5 million users on its platform.

Along with user growth, ID.me has also scaled its employees, having grown to 60 employees since launching in 2010. In a press release, the company’s founder and CEO Blake Hall said that digital identity has reached a “tipping point.” He explained, “C-suite executives across industries are asking their teams how to protect consumer data from fraudulent actors… ID.me provides a layer of trust to ensure identity is verified and securely authenticated, moving away from relying solely on static identifiers like SSN and date of birth to devices and biometrics.”

To support this growth, ID.me has brought on two new C-level executives– Michael Morrison as Chief Financial Officer and Mike Brown as Chief Technology Officer.  Before joining ID.me, Morrison served as CFO for Qology Direct, a performance-based sales and marketing company. He has also held senior finance and operational positions at American Express, Virgin Mobile USA, Sprint, and XM Satellite Radio. Brown was a founding member of comScore, having served as its CTO for 6 years. He has submitted 24+ patent applications, of which 15 were approved. These are not the first C-level appointments ID.me has made this year. In August, the company hired Julie Filion as Chief Marketing Officer.

ID.me simplifies how individuals share their identities online by offering a network where users verify their identity once and are able to use that digital credential across the web to prove their who they are. The platform is designed to work especially with hard-to-define user groups such as military veterans, public service workers, and teachers. At FinovateSpring 2017, Blake Hall showcased how ID.me streamlines account opening, regulatory compliance, and customer support for banks and fintechs using identity that is accredited by the federal government.

Last month ID.me teamed up with General Motors to support their military discount program. In October, ID.me partnered with Finovate alum ThreatMetrix to deliver ID verification for government and commercial digital services. The company has raised a total of $45.8 million.