“The fundamental concept we need to understand as retail investors is risk. Most financial intermediaries focus on explaining return to their customers, which is only a consequence of the financial risks we are willing to take.

Kuspit offers a strong visual emphasis on the relationship between risk and return, a community where investors can follow each other to gain perspective, and tools for learning and managing risk in an investment framework.

Learning is a cornerstone in Kuspit’s offering: each investor needs to learn about each financial product before having the ability to invest in such a product.”