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Wealthify Introduces New CEO Richard Ambrose

Wealthify Introduces New CEO Richard Ambrose
  • Online investing and savings service Wealthify introduces its new Chief Executive Officer Richard Ambrose.
  • Ambrose will succeed Andy Russell, who has served as CEO of the company for the past four years.
  • Wealthify made its Finovate debut at FinovateEurope in London in 2017.

U.K.-based online investing and saving platform Wealthify has appointed Richard Ambrose as its new Chief Executive Officer. Ambrose replaces Andy Russell, who had served as CEO of the company since the summer of 2020.

“It’s been a privilege to lead Wealthify over the last four years,” outgoing CEO Andy Russell said. “I am very proud of our purpose-driven strategy, our culture of accessibility and quality, and the resulting growth we’ve achieved during this time.”

Most recently General Manager (GM) of Payments at Papaya Global, Richard Ambrose worked as CEO of Azimo for more than three years from 2019 to 2023. Before his appointment as Azimo CEO, Ambrose had been the company’s Chief Operating Officer for two years. He also held numerous roles during his nearly six-year tenure at PayPal, joining the company as Marketing Director for the U.K. in 2011 and eventually becoming Senior Director, Chief of Staff, EMEA.

“I am thrilled to join Wealthify as CEO,” Ambrose said in a statement. “Its mission to make investing more affordable and accessible for everyone is in the best traditions of fintech. Wealthify has built some great technology, and I’m proud to be joining its brilliant team.”

Wealthify is dedicated to using technology to democratize investing. The company offers a range of investment and savings solutions, from ISAs, GIAs, and SIPPs to an instant access savings account. Customers can open investing accounts for as little as £1 (£50 for pensions), and manage their funds via the Wealthify app or website. Wealthify uses passive investment vehicles such as mutual funds and exchange-traded funds (ETFs) to build different investment plans based on the investor’s risk tolerance. Ranging from “Cautious” to “Ambitious,” Wealthify also offers “Ethical” versions of each plan that use negative screening to exclude companies from industries such as tobacco, weapons, and gambling, as well as positive screening to include businesses that have demonstrated a commitment to corporate ethics, social justice, and/or sustainability.

Founded in 2014, Wealthify made its Finovate debut in 2017 at FinovateEurope in London. Wealthify began this year partnering with ClearBank, which now serves as the embedded banking partner for the company’s savings product.


Photo by Scott Webb