How they describe themselves: Now based in Canada, RattleHub began its journey in South Africa and maintains a highly effective small team in Centurion. We believe in a world where people own and control their data, and connect with trusted partners, so they can make better decisions and protect themselves and their loved ones from unnecessary cost and risk.
We deliver on that mission through three products: permyssion (the core personal data enrichment platform), Advisor Console (to enable integrated financial service providers to better serve their clients and grow their business), and Estate Console (to close out a deceased person’s estate quickly and cost effectively).
How they describe their product/innovation: As our lives have become more digital, they have also become more fragmented. RattleHub enables you to take control of your fragmented digital life through a structured and holistic personal information management platform called permyssion (my permission).
Users of permyssion can make better decisions more efficiently, and protect themselves and their loved ones from unnecessary cost and risk.
A growing ecosystem of integrated banks, wealth advisors, insurance companies and other financial service partners will enable frictionless engagement, approvals, and transactions of all sorts. Benefits for integrated firms will include enhanced view of their clients, improved client retention, upsell and cross-sell, and acquisition.
Product distribution strategy: Direct to Consumer (B2C), Direct to Business (B2B), through financial institutions, through other fintech companies and platforms