We’ll have 60+ demos on stage at this year’s FinovateFall conference, taking place September 8 through 10 at the Marriott Marquis in New York. As always, the lineup blends first-time startups with established players, with all demos running on a single track. That concentrated view makes it easy to spot the patterns shaping bank roadmaps for the next 12 to 18 months.
To get a pulse on what trends lie ahead, we distilled common threads across this year’s demo companies. Below are the big themes to watch.
Agentic AI moves from pilots to production
If 2024 was about AI leveraging LLMs, 2025 is about agents that actually do the work. At FinovateFall 2025, we can expect live demos of AI agents that triage alerts, auto-draft responses, and fetch context across systems, with guardrails for compliance and trust. Look for Lyzr AI’s autonomous agents, WNSTN’s human-in-the-loop agents, Castellum.AI’s agents that clear L1 AML alerts, LemonadeLXP’s InsightAI for training and knowledge at scale, and Clarista’s productivity push.
Identity, authentication, and scam defense sharpen
Identity verification and step-up authentication continue to improve, especially now that they are paired with real-time scam and dispute tooling. Watch for ID-Pal, which combines identity verification and AML; Keyless, which offers passwordless biometrics replacing legacy OTP MFA; and LexisNexis Risk Solutions that will be showcasing IDVerse. AirKey leverages card rails to secure high-value transactions, while Charm Security and Quavo spotlight dynamic risk profiling and faster, more transparent dispute resolution.
Personalization and customer experience now come with measurable ROI
Technology to improve the customer experience is getting more predictive and robust. Vertice AI translates data into next-best-product recommendations, Mall IQ uses location intent for hyper-personalized engagement, WaveCX brings AI-powered support and documentation flows, and CollaborationRoom.ai re-creates the contact center virtually. Expect demos to quantify the increase in acquisition and retention.
Product launch without rip-and-replace
Banks want speed without having to completely take out their core. FintechOS will show how to create products and modernize experiences without swapping their core, ebankIT focuses on omni-channel orchestration, Chimney aligns data and automation to loan growth and digital engagement, and Appli adds AI-driven approvals and payment estimates.
Small business lending, portfolio growth, and risk ops
Small business lending remains a battleground in today’s post-COVID environment. Kaaj AI helps institutions deeply understand small-business needs and grow portfolios; Abacus unlocks the power of enterprise search to offer lenders valuable time savings and loan asset growth; and Conductiv uses data combined with AI to detect fraud, predict charge-offs, and safely increase approvals without lowering standards.
From wellness to wealth: deposits, planning, and advice
The wealthtech industry has accelerated from PFM technologies into engagement engines that grow not only balances, but also trust. Eko helps banks bring digital investing to everyone, BankingON’s Boucoup funnels parents and teens into new accounts, Gentreo meets families where they are with estate planning, and Zeplyn streamlines advisor workflows to help reduce manual tasks and surface growth opportunities.
What’s missing?
Two once-hot categories feel comparatively quieter on the demo stage this year:
- Standalone AI as a theme
Companies are no longer touting AI as a feature. This is not because the technology is absent, but because it’s everywhere. It’s baked into identity, customer experience, lending, operations, and training. This year, it is assumed that most solutions out there use AI. Companies now need to differentiate themselves by how outcomes are measured. - Consumer BNPL
While BNPL is still growing, it is no longer cutting edge. These point-of-sale installments aren’t front-and-center like they were a few years ago.
FinovateFall isn’t just demos, but the demos offer a good preview of the storylines you’ll hear on stage: cybersecurity and financial crime, data-driven personalization, agentic AI in production, faster product launch without core swaps, and practical growth plays in deposits and SMB. We’ll see you in New York!