- State Employees Credit Union (State ECU) has teamed up with digital banking solutions provider Apiture.
- State ECU will leverage Apiture’s Digital Banking Platform to offer its members an enhanced online and mobile banking experience.
- Wilmington, North Carolina-based Apiture made its Finovate debut last year at FinovateFall.
New Mexico-based State Employees Credit Union (State ECU) announced a partnership with digital banking solutions provider Apiture. The 65-year old financial institution will leverage the Apiture Digital Banking Platform to offer its members an enhanced online and mobile banking experience.
Headquartered in Wilmington, North Carolina, Apiture offers technology that helps smaller banks and credit unions compete with their larger rivals – as well as launch their own digital-only brands. State ECU will take advantage of both Apiture’s Consumer Banking and Business Banking solutions, as well as the fintech’s Data Intelligence technology. This latter solution is designed to promote digital engagement with both consumers and businesses using highly personalized offers.
“By providing a modern, fully featured consumer and business banking experience, State ECU is poised to deepen member engagement and drive significant growth,” Apiture CEO Chris Babcock said.
Apiture made its Finovate debut at FinovateFall in 2022. At the event, the company demoed an embedded finance solution that enabled users to conduct basic banking tasks from within third-party software. Whether the goal is to open an account, view balances, or transfer funds, Apiture’s embedded finance technology empowers customers without requiring them to visit their bank’s website. The technology gives financial institutions a new revenue stream, and provides customers with greater convenience and an enhanced user experience.
Apiture has more than 300 community and regional financial institution clients. The firm also has partnered with 200+ fintechs. Formed as a joint venture between First Data Corporation and Live Oak Bank in 2017, Apiture has earned recognition from Celent, Javelin, and Juniper for its small business and consumer banking solutions. The company’s API-first strategy gives smaller financial institutions extensive control over the UI, as well as the ability to create unique customer experiences via Apiture’s developer portal.
With more than $1 billion in assets, State ECU is New Mexico’s fifth largest credit union. Founded in 1958, State ECU boasts more than 52,000 members.