In a round featuring participation from LendingTree and T. Rowe Price, personal finance and investing app Stash has locked in $112 million in Series F funding. The round, which also involved existing investors Union Square Ventures, Breyer Capital, Goodwater Capital, and Greenspring Associates, gives the company $300+ million in total capital and boosts the firm’s valuation to more than $800 million.
“We are very fortunate to bring together world class investors to help accelerate Stash’s goal of bringing digital banking, investing plus financial education and advice to the millions of middle class Americans working hard every day to make ends meet,” company CEO Brandon Krieg said.
Stash’s $112 million fundraising arrives just over a year after the company’s last financing – a $65 million Series E led by an unnamed, private investor. That investment also accompanied the launch of Stash’s Stock-Back rewards program that gives users fractional shares of stock when they use their Stash debit card for qualified purchases at publicly-held companies like Amazon and Chipotle.
Stash offers a mobile-first, micro-investment and PFM solution that enables investors to build a portfolio starting with as little as $5. Users can invest in both stocks and funds without having to pay add-on trading fees, as well as make fractional share investments with smaller dollar amounts. In addition to being an investment platform, Stash also provides online banking services including an early paycheck feature for those who set up direct deposit, a Stash debit card, and no overdraft, monthly maintenance, or minimum balance fees. Billpay, mobile check deposit, and PFM functionality are also part of the platform.
Stash provides users with three tiered plans with monthly costs of $1, $3, and $9. The company’s premium offering, Stash+, provides two additional investing accounts for youth, and a metal card with double Stock-Back rewards, as well as the platform’s standard features.
The funding announcement also comes on the heels of a major milestone reached by the company earlier this year. In February, Stash reported that it topped $1 billion in assets under management on its platform. What’s all the more remarkable about this accomplishment is that the average per customer deposit at Stash is just $28.
“(Middle class Americans have) attempted to make financial progress within a system that simply does not serve their best interests or meet their needs,” Krieg said. “It’s time for them to reconsider the current financial services industry as the ‘status quo’ and take control of their financial life with the customer-obsessed solutions we provide at Stash.”
With more than four million members – 86% of whom are first-time investors – STASH demonstrated its technology at FinovateFall in 2017. The company is headquartered in New York City.