There are special requirements banks must abide by when handling customers’ personal identifiable information (PII) data. Trunomi helps banks safely use PII so that they can tailor services to customers and provide a better overall experience.
Stats
- $2 million in funding
- Started earning revenue in 2014
- 7 employees
- Founded in 2013
- Headquartered in Bermuda, Dublin & Silicon Valley
Trunomi’s TruLink serves as the background architecture that powers TruMobile, a system that verifies the customer’s identity on their mobile device and enables them to share PII securely.
When a bank wants to use customer PII, regulations specify that customer consent:
- Occurs prior to sharing
- Is able to be audited
- Has context for each individual experience
TruLink generates certifications that prove all of the above. Additionally, it authenticates user identity and validates questionable transactions.
Trunomi benefits both the financial institution and the end customer:
Bank benefits
- Eliminates the cost of call centers
- Accesses customer PII
- Offers audit-level certification of customer consent
- Creates new revenue centers by expanding customer data
- Offers a configurable app that’s tailored to bank preferences
- Ability to trade PII while maintaining privacy
- Access to a clean user interface
- Can respond to bank requirements in a way they’re comfortable with
Trunomi’s live demo video from FinovateEurope 2015 will be available on the Finovate video archives page this week.