April is Financial Literacy Month. And while we are all getting an intensive course in trade policy these days, a few hours spent shoring up financial literacy (including how to handle market downturns!) is always time well spent.
With this in mind, today we showcase Finovate alums in recent years that have made financial literacy a key part of their mission when it comes to building new fintech solutions.
Cashy
- Founded in 2021
- Headquartered in Tampa, Florida
- Mart Vainu is CEO
- Last demoed at FinovateFall 2023
- Offers an interactive financial game with personalized rewards from financial institutions
Debbie
- Founded in 2021
- Headquartered in Miami, Florida
- Frida Leibowitz is CEO
- Last demoed at FinovateFall 2023
- Two-time Best of Show winner
- The Noom for debt payoff, Debbie’s solution leverages behavioral psychology and positive reinforcement to incentivize borrowers to pay down debt
Doshi App
- Founded in 2021
- Headquartered in London, England
- Daniel Rose is CEO
- Last demoed at FinovateEurope 2025
- Offers a plug-and-play solution that enables banks to integrate embedded financial learning into their apps and platforms
HappyNest
- Founded in 2017
- Headquartered in Charlotte, North Carolina
- Jesse Prince is Co-Founder and CEO
- Last demoed at FinovateFall 2023
- Offers a combination of investing opportunities and gamified experiences within commercial real estate via a mobile app
Horizn
- Headquartered in Toronto, Canada
- Founded in 2012
- Last demoed at FinovateSpring 2023
- Five-time Best of Show winner
- Offers self-learning and interactive gamified digital experiences for financial services customers and frontline workers
- Acquired by US conversational AI firm Inbenta in 2023
Plinqit
- Headquartered in Ann Arbor, Michigan
- Founded in 2015
- Last demoed at FinovateFall 2023
- Offers automated savings, data-driven financial wellness content, and virtual account management.
Zeed
- Headquartered in London, UK
- Founded in 2022
- Last demoed at FinovateEurope 2024
- Won Best of Show
- Enables retail investors to engage with financial content using interactive AI
To learn more about Finovate alums innovating in the area of financial literacy before 2023, check out our previous Financial Literacy content, including Best of Show winners that are innovating in this space!
