BrightScope, a financial information company that publishes retirement plan ratings and provides a free directory of financial advisors, recently announced that it plans to launch a new consumer-comment section:
“BrightScope, which provides background on 450,000 advisors based on reports from the Securities and Exchange Commission and FINRA, is adding a section to its Advisor Pages that will let consumers write reviews about advisors – a concept akin to popular consumer websites like Yelp or Tripadvisor.com.”
The company plans to integrate this feature into the Advisor Pages by the end of this year.
To learn more about BrightScope, watch its Finovate 2009 demo.