Browser-based onboarding, third-party identity checks, automated decisioning, and optional human review are among the top-level, new features of Daon’s IdentityX Digital Onboarding 2.0. The updated platform, launched this week, enables companies to offer a frictionless and fraud-resistant onboarding experience for their customers, reducing abandonment rates and operating costs while ensuring KYC/AML compliance.
Decrying what he called the “false choice between convenience and compliance,” Daon CEO Tom Grissen highlighted the new platform’s “two-in-one” approach that enables users to leverage their onboarding credentials to authenticate across both digital and physical channels. “Daon’s unprecedented integration of onboarding and authentication is a powerful new realization of our longstanding commitment to a frictionless, omni-channel experience at every step of the customer journey,” he said.
Reston, Virginia-based Daon demonstrated its IdentityX platform at FinovateFall 2016. The technology leverages biometric inputs such as face, voice, and fingerprint, as well as other authentication strategies such as device binding, geolocation, and liveness detection to provide an “inherently multi-factor,” future-proof authentication option for banks, payment processors, and other businesses.
With the launch of 2.0, Daon adds the ability to onboard users online instead of relying on the mobile app, and the capacity for businesses to achieve a higher or more specific degree of authentication by connecting to third party identity verification solutions. The new features give users the option to configure decision, action, and review paths, and features an optional human review process to examine challenging or questionable applications more effectively.
“For too long, organizations have been stuck choosing 90% customer abandonment rates on the one hand, or billions of dollars lost to fraud and regulatory fines on the other,” Grissen said. “Today, with all-digital customer onboarding from Daon, the process isn’t just more frictionless than traditional onboarding; it’s also more secure.”
Founded in 2000, Daon made fintech headlines earlier this month with news that it would bring its biometric identity technology to digital onboarding and anti-fraud company CTMS. Also in July, Daon announced that it had partnered with GEMADEC to build a life certificate digitization solution for the Moroccan Interprofessional Pension Fund’s (CIMR) mobile app.