Comala Credit Union: <comalacreditunion.blogspot.com>
Overview:
In our view, any blog is better than no blog; however, Comala Credit Union's new blog puts that hypothesis to a test. It's only been online for two weeks, so we'll cut them some slack, but they need to spruce it up a bit if they want members to trust it as a reliable resource.
Thanks to Ron Shevlin for posting the first link to the blog (here).
Update: Apparently, Morriss at Everthing CU had it first. Both posts were on the same day, but I doubt Ron posted his before the 12:19 AM entry at EverythingCU (here).
Metrics:
First post: 12 April 2007
Number of posts in April (April 1 to 25): 3
Comments in April: 3
Comments related to blog content or CU: 1
Traffic: not available
Score: 7 out of 18 (Grade = C-)
- CU branding: No (just a small picture of what must be headquarters)
- About this blog area: No
- Relevant content: Not enough info (just 3 posts)
- Appropriate post frequency: Not enough info
- Acceptable blog "tone": Yes
- Prominent link to main CU website: No (buried in link list on lower right)
- Email address for author or CU: No
- Author name: No
- Author bio: No
- Posts dated: Yes
- Categories: Yes
- Blog search: Yes
- Professional look and feel: No (standard free Blogger template)
- Comments: Yes
- CU response to comments: Yes
- RSS signup: No (small Atom link at very bottom does allow feed signup; but it is difficult to find)
- Email signup: No
- Links to other appropriate resources: No
- Prominent mention on main CU homepage: Yes (big time…and it blinks!)
- Supplements text with occasional pictures/graphics: No
For more info on financial blogging:
- Our previous coverage of financial institution blogs here
- Our report on blogging and feeds (Online Banking Report, #138)
- Opensource CU from Trabian
- Ron Shevlin's open letter to CU bloggers (here)