App Annie is bringing users an all-in-one platform that displays advertising and analytics alongside one another.
The Beijing-based company launched a free upgrade to its analytics platform today, with the initiation of two major changes.
First, it launched 22 new, integrated reports that display key metrics intended to improve business decisions. Charts with revenue, spending, install data, and more can all be shared with colleagues and external parties.
It also announced support for seven major ad networks:
- AdMob
- Chartboost
- iAd (including iAd Network and iAd Workbench)
- Jumptap
- MdotM
- Tapit!
- TapJoy
It plans to add support for even more in the coming months.
Come see App Annie demo its latest development live in Singapore at FinovateAsia on November 14. Get your ticket here.