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SecondMarket Releases Snapshot of Users

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Yesterday alternative investment marketplace, SecondMarket released a snapshot of the private companies that use its platform.

The survey, which is meant to paint a picture of the typical private company using SecondMarket, is based on a six-month assessment over the course of the first half of 2012.

Here are some highlights:

    • Companies use the SecondMarket platform for three main reasons:
        1. Replace early shareholders with new, strategic investors who are supportive of the company’s long-term vision
        2. Attract and retain key employees
        3. Satisfy liquidity demands of their shareholders
    • $329 million average market cap
    • $108 million average funding received
    • Average company age is 7 years
    • Preferred stock accounts for almost 60% of shares sold
    • Almost 50% of companies using SecondMarket are in the gaming industry, while 10% represent the financial industry
    • Hedge Funds represent almost half of all buyers, while Family Offices account for a little over 20%