Jemstep launched an investment guidance and management service to the public today. The purpose of the free service is to help investors better control their financial future:
Jemstep CEO Michael Blumenthal describes the new service as personalized, objective, and actionable."Three years in development, the company's patented investment evaluation technology analyzes more than 20,000 mutual funds and exchange-traded funds (ETFs) to identify the best investment options based on each investor's unique goals and preferences. Data-driven, unbiased and transparent, Jemstep's recommendations enable investors to decide what to buy, what to sell and what to keep."
To learn more about Jemstep, watch its FinovateSpring 2010 demo.