How they describe themselves: Efigence is a technology company specializing in the design and implementation of both off-the-shelf products and dedicated solutions for digital banking. Our priority is to provide excellent customer experience in digital banking, whether it be for retail, commercial, or corporate clients.
Our company is based in Warsaw, Poland, the capital of banking innovation. We have been a partner of many Polish and international banks for over 20 years.
We have extensive experience in creating user-friendly interfaces and providing innovative technology solutions, within complete web and mobile internet banking platforms. Our experience in this field culminated in the development of our product – the EFI4 Digital Banking Platform.
How they describe their product/innovation: Financial institutions have an overwhelming amount of data sourced from various channels and platforms to be collected, integrated and stored in a proper and secure manner. The Holy Grail of the banking business is to integrate data trails of customers interacting with public/non-public banking sites and mobile applications with external data sources.
The EFI4 Analytics achieves this, enabling collection and segmentation of data across multiple platforms and channels, data storage and aggregation, and the creation of effective microsegments in communication, customer journey optimization and real-time conclusions and recommendations. The EFI4 Analytics tool – part of the EFI4 ecosystem, or integrated into your digital banking platform.
Product distribution strategy: Direct to Business (B2B), through financial institutions, through other fintech companies and platforms, licensed