Finovate Demo Video Archives

Presenter Profile:

How they describe themselves: Apiture delivers award-winning digital banking solutions to banks and credit unions throughout the United States. Our company was built by bankers, for bankers, offering an experienced team and level of support that’s unmatched in the industry.

Our flexible, highly configurable solutions meet a wide range of needs, from leveling the playing field with larger banks to enabling unique, digital-only brands. Through our API-first strategy, our clients can maximize the capabilities of their platform while preserving a seamless user experience.

How they describe their product/innovation: Apiture will demonstrate how financial institutions can embed banking capabilities into a non-financial, third-party partner’s software to improve the customer experience while reaching new users.

Our demo showcases a third-party program used by travel agents. From within the travel agency software, users can complete banking tasks like opening an account, viewing balances, and transferring funds, without the need to visit the bank’s site. This gives the financial institution a new revenue stream while enhancing the experience of current account holders.

Product distribution strategy: Through financial institutions

Contacts:

Bus. Dev.: George Ekdahl (SVP New Sales)
Press: Heather Valle, Caliber Corporate Advisers, heather@calibercorporate.com