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New Account Totals for ING Direct’s Electric Orange Checking

ING Direct debit cardYesterday, Money.com posted an article (here) citing new account totals for ING Direct's Electric Money checking account:

  • 60,000 accounts, a 1.5% penetration of the
    bank's 4 million accounts
  • $2.2 billion in new deposits, a hefty $37,000
    per account*

Two weeks ago (Feb. 1), the bank said it had attracted 42,000 accounts (see post here).

The inset is an actual Electric Orange MasterCard debit card. 

*An average of $37,001 if you ignore my $100 account