Our second-to-last demo of the morning is MyMoney from Fiserv’s Galaxy unit. Brian Bellhorn, director of marketing, will conduct the demo.

MyMoney is an application that allows customers to view their bank account balance and transaction info within their Facebook account.

The MyMoney application was launched earlier this year and was initially available to Galaxy customers only. Now the service is available for any Fiserv customer. It’s an extremely affordable option.

The MyMoney program includes an online enrollment option. It helps financial institutions find new customers on Facebook. It also encourages word of mouth, by making it easy for users to tell their friends about the program.

They closed the demo by saying that during their 7-minute demo, 1200 more people will have signed up for Facebook. Clever.