Next up is Mitchell Savage, EVP of Vidoop. Vidoop also appeared on stage at our Finovate Startup conference in April as Confident Technologies.

Vidoop provides solutions for login authentication and password management.

Vidoop showed an out-of-band authentication solution where during login the server calls the customer via telephone, and the user must either press # or, if preferred, enter a 4-digit PIN code to be authenticated via phone.

They also showed their visual approach, a “secret hidden in plain view,” in production at Charles Schwab.

Banks can use the system free-of-charge if they allow some of the visual images to contain product placements. On the demo, a Smart Car was shown as one of the visual image choices.