This post is a part of our live coverage of FinovateEurope 2013.
First up on the stage after the noon break is CR2, who is offering a unique way for financial institutions to get to know their customers better:
“Today banks have limited opportunities to personalize services across all self-service channels.
CR2 has designed BankWorld with powerful segmentation capabilities, enabling banks to design ATM, Internet, and mobile banking screens, products and services as well as interactive banners that can be delivered to a specific segment of customers and can be accepted instantly.
It allows banks to treat each customer as a unique individual and generate revenue from the self-service channels while improving customer satisfaction with a consistent and relevant offering. BankWorld simply helps turn self-service channels into self-selling channels.”
Product Launched: 1998
HQ Location: Dublin, Ireland
Company Founded: 1997
Metrics: 150 staff, with over 100 banks in 60 countries adopting CR2 solutions, offices in six countries
Website: CR2.com
Presenting Javier Hermida (Senior Consultant) and Kieran Kilcullen (CCO)
