FinovateFall 2023 / Viffy

Presenter Profile:

How they describe themselves: Viffy is a Premium Creator Content Platform, without the prohibitive paywall that dominates the space today. Shop with Viffy participating merchants to unlock Creator content on Viffy and support your favorite Creators in the process. Viffy is the first platform that bridges Creator influence and real-world physical spending, where 84% of spending occurs in society today. We enable these competitive retailers to leverage Creator influence for meaningful loyalty and sales, while driving a significant new income stream back to Creators.

How they describe their product/innovation: The Viffy mobile application is being demoed. We walk through the registration and sign up workflow within our application and then bring the audience through the main screens for our application (Creator pages, news feed, view of participating Viffy merchants, etc). As we walk through our platform, we sprinkle meaningful contextual details so that the audience can begin to understand the magnitude of what we’re unlocking with Viffy.

Product distribution strategy: Direct to Consumer (B2C), Direct to Business (B2B), Through financial institutions, Through other fintech companies and platforms

Contacts:

Bus. Dev. & Press: Sam Winslow, sam@viffy.io


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