Finovate Demo Video Archives

Presenter Profile:

How they describe themselves: CREED’s mission is to increase liquidity within the commercial real estate (CRE) industry by making data and processes more efficient via a singular digital platform for the industry’s most important participants: Banks and credit unions, CRE owners/builders, and institutional investors. To date, the CRE industry has struggled to adjust to market dislocations, unable to efficiently allocate capital from those who have excess liquidity to those participants who are in need. CREED is providing the solution.

How they describe their product/innovation: Traditionally, banking institutions have identified commercial real estate (CRE) customers through a network of phone calls, physical document exchanges, and email. Similarly, CRE owners identify banks via the same analog-based systems. CREED is proving an efficient digital alternative.

Product distribution strategy: Direct to Business (B2B)

Contacts:

Bus. Dev.: Harris Heller, Head of Capital Markets, harris@creed.tech
Press: Alex Leybov, Founder, alex@creed.tech