Finovate Demo Video Archives

Presenter Profile:

How they describe themselves: SRM (Strategic Resource Management) has helped 1,000+ financial institutions add more than $5 billion of value to their bottom line in areas such as payments, digital transformation, core processing, digital assets, and overall operating efficiency. SRM has lowered costs, created revenue opportunities, increased productivity, and provided a competitive edge for clients in an environment of constant and accelerating change. Visit srmcorp.com for more information and follow us on LinkedIn and Twitter for timely and relevant insights.

How they describe their product/innovation: Financial institutions need all the advantages they can get when it comes to retaining loyalty and digital wallet share. SRM Key Moments provides customized experiences that load into your existing app to drive desired outcomes across your card portfolio. Impactful outcomes include delivering $20-$40 per active card/year through increased payment volume, more spend in more categories, increased card activation, and lower operational costs.

Product distribution strategy: Through financial institutions, Through other fintech companies and platforms

Contacts:

Bus. Dev.: Robert Koehler (Chief Innovation Officer)
Press: Neil Dougherty (Managing Director, Global Marketing)