FinovateFall 2021 / Amplify Life Insurance

Presenter Profile:

How they describe themselves: Amplify helps people build wealth through permanent life insurance. We offer customers direct access to life insurance products where customers can invest tax-free through their life insurance and access it for anything they wish, while still protecting their families. We’ve built an intelligent customer journey with frictionless policy customization, pre-underwriting, and in-force policy management.

Amplify is the first D2C platform tackling the $70B permanent life insurance industry.

How they describe their product/innovation: We’ve built a delightful and streamlined customer journey. We gather 1st and 3rd  party data to customize a policy based on each unique individual’s preferences, health and financial situation, and budget. We’ve built in carrier underwriting parameters to streamline the approval process and consolidated disparate workflows of quoting, recommendation, policy submission, and policy management into one central platform for our agents and case managers. Our API infrastructure allows for connectivity into wealth management platforms and other B2B2C channels.

Product distribution strategy: Direct to Consumer (B2C), through financial institutions, through other fintech companies and platforms

Contacts

Bus. Dev. & Press: Hanna Wu, CEO & Co-Founder, hanna@beamplify.com


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