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Trusona Raises $10 Million to Fuel #NoPasswords Revolution

Identity authentication company Trusona landed $10 million in funding this week. Microsoft’s venture capital arm led the round. Existing investor Kleiner Perkins Caufield & Byers also participated, bringing the Arizona-based company’s total funding to $18 million.

Founded in 2015, Trusona provides an insured cloud identity suite that offers everyday logins for SWIFT wires, DTC stock transfers, critical infrastructure logins, high net-worth individual accounts, and more. The company will use today’s funding to double its workforce and generate more demand for its identity application suite that comes in three different versions. The most basic of which, Essential, allows users to log into a website by scanning their fingerprint or entering a PIN on their mobile device. The Executive version is designed to replace OTP tokens, requiring 3-factors of authentication upon login. Businesses may also select the Elite level for identity verification to access sensitive assets or initiate high-dollar wire transfers. This version delivers four-factor authentication and includes insurance.

Trusona’s CEO and founder, Ori Eisen, demonstrated the company’s Cloud Identity Suite at FinovateFall 2016. The platform is so fast and frictionless that Eisen was able to show off the user experience seven times during the seven minute demo. To authenticate themselves, clients use the Trusona app on their smartphone to photograph a QR code on a website login page, then select accept on their mobile device.

The company also provides a free WordPress plugin and earlier this spring launched an offering for Salesforce users. In April, Trusona appointed Karen Dayan as Chief Marketing Officer and earlier this year won Info Security PG’s Global Excellence Award.