Payworks is working with Ghana’s Hubtel to enable merchants in the African nation to accept payments via their Hubtel POS app and EMV credit card reader. The two companies have been collaborating since the beginning of the year, integrating Payworks Pulse payment gateway technology to make Hubtel the first fully integrated solution available in the country.
“Hubtel’s aim is to enhance our merchants’ business by offering a platform where payments, customer engagement and loyalty can be handled through the same application,” Hubtel CEO Alex Adjei Bram said. “By partnering with Payworks, we’ve been able to offer a payment solution which has consolidated the retail experience, enabling businesses to interact with customers at their preferred touchpoints.”
Payworks Pulse enables developers to quickly and easily integrate Pulse SDKs and APIs to add card reading functionality to their POS applications. EMV certified, PCI compliant, and P2PE ready, the technology supports remote card reader updating, enabling a faster time to market. Pulse is built to scale; POS solutions can be deployed worldwide without changing the integration thanks to Pulse’s pre-certification with leading processors and acquirers in the U.S., Europe, and Africa. With Hubtel, Payworks certified with local acquirer Zenith Bank so that merchants can accept the local debit scheme gh-link, as well as Visa and Mastercard schemes.
“Supporting the Hubtel team in providing an integrated solution which meets the needs of their local merchants has been an exciting project and we look forward to our continued work in the future,” Payworks CEO and co-founder Christian Deger said. He underscored the value of providing “acquirer-agnostic technology” as a way to best tailor solutions to the specific needs of clients and “bring advanced payment technology to more Point of Sale solutions around the world.”
Payworks demonstrated its mobile POS SaaS platform at FinovateEurope 2014. Founded in 2012 and headquartered in Munich, Germany, the company has raised $19 million in funding, most recently picking up a $14.5 million investment in a round led by CommerzVentures and Visa. The company extended its partnership with Verifone back in December, and announced support for Alipay last summer.
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