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FinovateFall Sneak Peek: RMS


The Sneak Peek series looks at the innovators demoing live on stage at FinovateFall 2015. Pick up your tickets to our annual autumn conference here, and we’ll see you in New York!

RMS_logoRMS is an engagement solution provider focused on acquisition, cross-sell, rewards and referral marketing solutions for financial institutions. Our featured referral solution is presently YAP.


  • YAP supports one or all lines of business simultaneously
  • Real-time performance analytics provide your performance impact
  • Leverages incentives of any type and price, per tier

Why it’s Great

RMS’s referral solution YAP delivers an engaging way for financial institutions to reward accountholders while generating valuable leads, saving up to 35% on acquisition costs.


Baron Unbehagen, CEO
Unbehagen is behind RMS’s product strategies and overall vision. Previously, he spent over 20 years working with financial services companies in self-service channels and payments.

Matt Domanico, SVP, Marketing
Domanico heads up marketing, program management, and product design. He brings 20 years experience in the financial services industry driving successful marketing and product strategies.