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BankBazaar Receives $30 Million in Funding Round Led by Experian

India-based online credit processing platform BankBazaar is sure to have a happy Diwali this year. That’s because the company has landed $30 million in a Series D funding round led by Experian.

The company didn’t name other contributors to today’s round, but cited existing backers Amazon, Sequoia, Eight Roads (Fidelity Growth Partners) and Walden International, who have helped boost BankBazaar’s total funding to $110 million. “The funds from this round will be used to further strengthen our position as the leader in secure paperless access to loans, cards, and Mutual Funds,” said BankBazaar CEO Adhil Shetty. The company also noted that it will use the funds to support international expansion efforts. BankBazaar has already made inroads into Singapore and is considering further expanding into Asia, the Middle East, Malaysia, Australia, Hong Kong, UAE, and the Philippines.

Founded in 2008, BankBazaar serves as a single platform where users can shop for and access a variety of financial products, including mortgages, personal loans, car loans, credit cards, fixed deposit accounts, and insurance offered by more than 75 financial institutions. The company began focusing on paperless finance last year, when it introduced paperless loan applications. Shetty expects Experian to help it “accelerate towards [its] vision of paperless access to all financial products.”

Ben Elliott, CEO of Experian Asia Pacific, said, “We believe that consumer adoption of fully digital experiences coupled with paperless access to financial products will push customer acquisition 10X by 2020. With e-commerce shoppers growing significantly over the next few years, companies with paperless technology platforms are well-positioned to leverage the latest trends in consumer technology and help millions of Indians gain access to formal banking and finance products, further enabling financial inclusion for millions of underserved consumers.”

BankBazaar demoed its real-time credit processing platform at FinovateAsia 2012 in Singapore. The company recently partnered with Experian to offer users access to view their credit score for free. Last year, BankBazaar was awarded the ‘Emerging Brand of the Year’ and ‘CEO of the Year’ awards at the 7th CMO Asia Awards in Singapore for Excellence in Branding and Marketing.