This post is part of our live coverage of FinovateFall 2015.

ebankIT showed how its omnichannel and social banking help contextualize banking:

ebankIT aims to materialize a solution that will be much more than a banking application, maximizing the interaction of financial institutions and clients by extending the concept of omnichannel and a new concept of social banking. In the world of omnichannel banking, customers are in control of the channels they wish to use. For example, they can begin an interaction using one channel (mobile while at home) and end it in another (SmartTV or Internet Banking). Omnichannel banking brings the industry closer to the promise of true contextual banking in which financial services become seamlessly embedded into the lives of individual and business customers.

ebankIT presenters: CCO and VP João Pinto and Market Manager Sílvia Barbosa

Product Launch: February 2015 at FinovateEurope
Metrics: Revenues around €2 million; 50 employees
Product distribution strategy: Direct to Business (B2B), through financial institutions

HQ: Oporto, Portugal
Founded: January 2014
Website: ebankit.com
Twitter: @e_bank_it