How they describe themselves: Market Prophit is an NYC-based financial, Big Data and analytics company that analyzes stock-related chatter in social media and generates real-time sentiment, buzz, and other metrics for retail and institutional investors.
Market Prophit also quantitatively ranks financial bloggers in social media based on the accuracy of their stock calls and track record of predictions. Think of it as “Morningstar + Klout” for financial bloggers. Market Prophit’s blogger ranking system allows investors to easily identify and discover the mavens in the crowd with the highest quality of information about the stocks they care about. Market Prophit’s unique blogger-ranking algorithms help generate more robust sentiment signals while significantly reducing the noise in the social media stream.
How they describe their product/innovation: Market Prophit is demoing its full functionality with its recently launched proprietary quantitative blogger ranking system. Market Prophit quantitatively scores and ranks financial bloggers in social media based on the accuracy of their stock calls and track record of predictions. Using our unique ranking system, Market Prophit generates sentiment signals that have less noise than generic crowd-based sentiment signals and generate more alpha based on historical back tests. Our innovation is the ability to take unstructured conversations and turn them into quantifiable measures of predictability and performance in real time, allowing for easy search and discovery of quality information by investors without having to wade through millions of messages.
Product Distribution Strategy: Direct to Consumer (B2C), Direct to Business (B2B), through financial institutions, through other fintech companies and platforms, licensed
Bus. Dev., Press & Sales: Igor Gonta, CEO, firstname.lastname@example.org