How they describe themselves: BodeTree empowers small business owners and their banking partners with the right information at the right time to make the right decisions and achieve their goals.
How they describe their product/innovation: BodeTree is a very powerful two-sided platform that serves small businesses and their banking partners. On one side, the system enables small business owners to better manage their businesses and access the capital they need. On the other side, it enables financial institutions to deliver a substantially improved customer experience and get the requisite (and reliable) data they need to profitably serve the small business segment.
Product Distribution Strategy: Direct to Business (B2B), through financial institutions