FinovateFall 2015 / PaySwag

Presenter Profile:

How they describe themselves: PaySwag™ – by Customer Engagement Technologies – creates solutions that transform the payment experience for the underbanked. Our payment process is educational, rewarding, and actually fun.

Lenders, municipalities, utilities, and health service providers need a new approach to collecting payments, fees, and fines. The challenge faced by business and government includes: *4.2M suspended driver licenses in California due to unpaid fines * $45.9B annually in unpaid care in US hospitals * $1T subprime auto loans in the US that have up to a staggering 25% default rate

How they describe their product/innovation: PaySwag’s payment, rewards, education, and feedback engine offers a gamified mobile experience for improving the financial lives of the underbanked. The mobile app simplifies the collection of payments, fees, and fines with cash or cards.

Customers are rewarded for paying on time, completing financial and life skills education, and maintaining communication. Never before has this demographic been incentivized with Amazon gift cards, Redbox rentals, or Starbucks lattes just for keeping a payment plan.

The robust administrative backend also provides advanced workflow, security, integration, and analytics capabilities.

Product distribution strategy: Direct to Business (B2B), through financial institutions, through other fintech companies and platforms, licensed

Contacts:

Bus. Dev.: Max Haynes, CEO, maxh@cetmobile.com, 775-336-3100
Press: Emily Thomson, SVP, Leverage PR, emily@leverage-pr.com, (o) 512-502-5833, (m) 832-978-0171
Sales: David Abron, VP Sales, davida@cetmobile.com, 775-336-3100


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