FinovateFall 2011 / FamZoo

Presenter Profile:

How they describe themselves: is an online “Virtual Family Bank” that helps parents teach their kids good personal finance habits through regular practice in a friendly, learn-by-doing environment. Parents can customize their online Bank of Mom/Dad to match their unique money values and grow with their kids as they mature from youngsters to older teens. Options include:

  • Online IOU accounts for each child to track spending, saving, and giving
  • Automated allowance, chore rewards/penalties, and compound interest
  • Interactive tools for budgets, savings goals, loans, and checklists
  • Access via web, iPhone/Droid, or text message

How they describe their product/innovation: FamZoo Partner Edition allows credit unions, banks, financial advisors, and other financial organizations to offer a co-branded version of the FamZoo Virtual Family Bank to their client families. Using FamZoo Partner Edition, organizations can:

  • Develop an ongoing relationship with next generation clients early on
  • Provide a natural on-ramp to real world financial products
  • Deliver innovative, hands-on youth financial education that is more effective than existing content and games.


Bus. Dev. & Sales:

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