How they describe themselves: ING Bank Ślaski – one of the largest banks in Poland which aims at providing the best user experience for customers by responding to their behaviours and by following market trends, and at the same time, by implementing value-added services. uselab is a concept, strategy, and design company focused on Customer and User Experience delivered via Omnichannel. Comarch is one of the leading software houses in Europe specializing in implementing solutions and services for banks, insurers and asset management companies.
How they describe their product/innovation: ING Bank Śląski transmitted the standards of individual e-banking to the world of corporate clients and provided ING Business – the first holistic, easily adaptable omnichannel corporate banking ecosystem in the world. The tool is user-friendly and intuitive, designed in accordance with current trends in user experience. And with the 1st in the Polish market Applewatch for business mobile application.
Product distribution strategy: Direct to Business (B2B)
Bus. Dev.: Adam Walendziewski, Direct Distribution Channels – Deputy Director, email@example.com
Press: Ewa Szerszen, Press Office, Deputy Press Spokesman, firstname.lastname@example.org
Sales: Marcin Kryszen, Executive Director of Corporate Sales, Network Division, email@example.com
Tech. Dev: Wiesław Kotecki, VP – uselab, firstname.lastname@example.org & Krzysztof Maurer, Executive Director of Sales – Comarch, krzysztof.Maurer@comarch.com