FinovateSpring 2010 Video Archives >> TransUnion Interactive, Inc.


Website: www.transunion.com | www.zendough.com
HQ Location:
Chicago, IL
Company Founded: 1995
Product Being Demoed: zendough.com
Product Launched: 2010




Presenter Profile How they describe themselves: TransUnion Interactive, Inc. is the consumer subsidiary of TransUnion, LLC, a global leader in credit and information management, which maintains credit histories on an estimated 500 million consumers across the globe. TransUnion Interactive targets both consumers and financial services business with a consumer base. Through TransUnion Interactive’s product suite, which includes TrueCredit.com and zendough.com, consumers can benefit from online educational materials, free monthly newsletters and easy-to-use tools designed to help them manage and control their finances.

TransUnion Interactive, headquartered in Chicago, employs approximately 75 associates.

What they think makes them better: zendough.com by TransUnion is the first product
ever to combine a consumer’s credit reports and score, debt management tools and identity theft protection into one place, in a unique, at-a-glance format.

zendough.com is an interactive tool that organizes an individual’s key financial information into a clear-cut, customized snapshot. Rather than overwhelming consumers with vast amounts of data, zendough.com provides members with personalized analysis and advice coupled with a user experience that delivers a sense of control and calmness.

zendough.com helps consumers make peace with their money and is based on the philosophy of helping consumers find enlightenment through a better understanding of their finances.

Key Executives: John Danaher (President), Ashwin Devnani (COO), Rob Siebert (CFO), Lucy
Duni (VP of Marketing), Ron Stewart (VP of Sales), Terese Bell (Sr. Human Resources Consultant)

Contact:
Bus. Dev.: Lucy Duni, Vice President of Marketing, lduni@tuinteractive.com
Sales: Ron Stewart, Vice President of Sales, rstewart@tuinteractive.com
Press: John Branham, PR Consultant, jbranham@tuinteractive.com

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