Finovate 2009 Video Archives >> Home Account


Website: www.home-account.com
HQ Location:
San Francisco, California
Company Founded: November 2008
Product Being Demoed: Home Account mortgage finding service 2.0
Product Launched: September 2009
Metrics: 2 seed rounds raised, 50,000+ registered users, 20% of users close their mortgage requests




Presenter Profile How they describe themselves: Home Account is changing how Americans find their mortgages--the same way kayak.com changed the way to find flights. Home Account simply guarantees the lowest mortgage rate and term a homeowner can qualify for. Home Account’s ‘Homeowner Protection-Price & Promise’ approach is simple.
  • Advanced analytics and credit reporting models provide the counsel that a superb mortgage broker would provide, without the costs and fees.
  • Pre-qualified lenders submit their ‘best deal’ into Home Account’s system which insures best pricing.
  • Homeowners pay $50 to use the service and get ongoing help and support. This qualifies the homeowner and insures the lender that the homeowner is serious about closing their loan.

What they think makes them better: Home Account presents the first viable alternative to lenders and publishers to traditional lead gen and lead gen providers including Lending Tree, Bankrate and Lower My Bills. Instead of forcing homeowners to trust inbound brokers and lenders calling them...homeowners get a simple lowest price and fast rate lock guarantee complete with an industry- best of breed mortgage counseling service.

Executives: Mark H Goldstein (CEO), Nikul Patel (VP Product), Chintan Shah (VP Eng.), Missy Cavin (Dir. of Marketing) Investors: Charles River Ventures, Rembrandt Ventures, Angel investors: Marc Benioff, Jeff Clavier, David Rose, Ron Conway, Freedom Financial Network

Board Members: Jack M Guttentag (Director; Professor, Wharton School of Business), Jonathan Corr (Director; EVP Ellie Mae Inc), Mark H. Goldstein (CEO)

Advisory Board: Catherine Muriel (CMO, Prosper.com), Eskander Matta, (Former VP, Wells Fargo), Maherier Hassan (EVP, US Bank), Fran Maier (CEO, TrustE)

Customers: Marketing/distribution partners: Homes.com, Movoto.com, Bills.com.

Lender community includes: Wells Fargo, Good Mortgage, GMAC, Clarion Mortgage

Partnerships: Experian PLC, Freedom Financial Network LLC

Contacts:
Biz Dev: Mark H Goldstein, CEO, mark@home-account.com
Sales: Jack Pritchard, Dir. of Lender Relations, jack@home-account.com
Press: Missy Cavin, Dir. of Marketing, missy@home-account.com

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