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How they describe themselves: FiLife debuted in June 2008 devoted to helping consumers solve their personal finance problems. FiLife combines community reviews, expert advice and a robust directory of financial products to give users a comprehensive, fun and informative experience. We are introducing a new, revolutionary tool that gives you unprecedented ability to swiftly sort and filter thousands of financial products to find the one that offers the best value to you. FiLife is a joint venture between Dow Jones and IAC, who have committed a substantial amount of capital, as well as their expertise and resources.

What they think makes them better: FiLife provides the most comprehensive directory of financial products with community ratings and reviews. The site also has authoritative experts who can provide personalized advice as well as vital content from our partners at The Wall Street Journal, MarketWatch and Barron’s. The site has fun and powerful tools that help you diagnose your financial life and find the best financial product for your situation.

Contacts:

Bus. Dev.: Dan Martin, Director of Business Development, dan.martin@filife.com, 212-293-4753
Press: Dave Kansas, President, dave.kansas@filife.com, 212-293-4760
Sales: Kevin Van Lenten, VP, Lead Generation & Sales, Kevin.vanlenten@filife.com, 212-293-4758