Qapital’s Latest $30 Million to Fuel New Roboadvisory Tools

Almost one year after closing a $12 million round of funding, personal finance and mobile banking app Qapital has landed another $30 million, bringing its total funding to $47.3 million.

The investment comes from Swedbank Robur, Norron, SEB Stiftelsen, Athanase, and Northzone. The Stockholm, Sweden-based company will use the funds to build out new roboadvisory capabilities in the form of Qapital Invest, which it plans to launch later this year.

Qapital’s roboadvisory tools will target millennials with a set-it-and-forget-it algorithmic approach that diversifies users’ portfolios based on timing and risk. Users will be able to invest leveraging the company’s customizable savings rules. Notably, Qapital isn’t positioning the investment tool as a way to save for retirement, but rather as another tool to help users speed up savings for mid-term goals, such as a vacation. The company will charge $1 per month for the first $5,000 managed, and 0.25% per year for balances exceeding that amount. This rate is competitive with both Wealthfront and Betterment, which charge a 0.25% annual advisory fee.

Qapital differentiates itself in the PFM space with its If This, Then That (IFTT) savings tool that leverages behavioral economics to get users to save when certain actions are triggered. For example, users can have Qapital set a small amount of money aside each time they visit the gym, every time it rains, or each time Trump tweets. These customizable rules are set up to help users reward themselves for good behavior, deter bad habits, and some are just intended to be ridiculous. Overall, Qapital’s tools have helped users save $500 million.

Qapital CEO and founder George Friedman debuted the app at FinovateSpring 2014 and the company launched in the U.S. in 2015. Qapital now counts 420,000 users of its creative savings tools, a Visa debit card, echecks, and a design-forward banking app. The company doesn’t charge any fees for the above features, and all accounts are FDIC-insured.

Finovate Alumni News

On Finovate.com

  • Blend, Roostify Earn Honors at MBA Insights 2018 Tech All-Star Awards.
  • Qapital’s Latest $30 Million to Fuel New Roboadvisory Tools.

Around the web

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This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Forbes Names 17 Finovate Alums on the Forbes Fintech 50

Forbes has released the third* Fintech 50 list, which this year features 17 Finovate alums, many of which have made the list for the third time. The Fintech 50 list highlights the top private fintechs that have operations, customers or impact in the U.S. The list excludes public companies and divisions of public companies.

Here are the alums honored in this year’s compilation:

Ayasdi

Among 22 newcomers to this year’s list.

Betterment

The company’s third time making the list.

Blend

Among 22 newcomers to this year’s list.

Blockchain

Among 22 newcomers to this year’s list.

Chain

The company’s third time making the list.

Coinbase

The company’s second time making the list.

Credit Karma

The company’s third time making the list.

Feedzai

Among 22 newcomers to this year’s list.

Gusto (formerly ZenPayroll)

The company’s second time making the list.

Kabbage

The company’s second time making the list.

Kensho

The company’s third time making the list.

Plaid

The company’s third time making the list.

Qapital

The company’s second time making the list.

Ripple

The company’s third time making the list.

Symbiont

Among 22 newcomers to this year’s list.

Symphony

The company’s second time making the list.

TransferWise

The company’s third time making the list.

In 2016, the list contained 20 Finovate alums, including Betterment, Chain, Coinbase, Credit Karma, Gusto, Kabbage, Kensho, Klarna, Motif, Personal Capital, Plaid, Qapital, Quantopian, Ripple, Signifyd, SoFi, Symphony, TransferWise, TrueAccord, and Xignite.

The list from three years back also contained 20 Finovate alums. Algomi, Betterment, Braintree, Chain, Credit Karma, HelloWallet, Kensho, LearnVest, Motif, Personal Capital, Plaid, Prosper, Quantopian, Ripple, Simple, TransferWise, TrueAccord, Vouch, Wealthfront, and Xignite made the list.


*Forbes skipped this compilation for 2017.

Finovate Alumni News

On Finovate.com

  • HooYu Brings Identity Confirmation Technology to BCRemit.
  • StreetShares Raises $10.3 Million for “Shark Tank Meets eBay” Approach to P2P Lending.
  • Flywire Expands Operations in Japan, Forms Partnership with Volvo.

Around the web

  • UPS Capital launches cross-border B2B payment service powered by Payoneer.
  • Risk Ident opens new U.S. office at Cambridge Innovation Center, near Boston, Massachusetts.
  • Venmo introduces QR code feature to help users find payee profiles faster.
  • eMoney launches redesigned website with a new UX enhanced navigation and multimedia content.
  • Digiliti Money (formerly Cachet Financial Solutions) appoints interim CEO.
  • Qapital now offers checking account and debit card.
  • BBVA joins Singapore-based trade finance platform Capital and Credit Risk Manager
  • Al Masraf selects Temenos’ digital banking technology
  • Kony announces V8 release of Kony AppPlatform to help developers design, develop and deliver omnichannel apps fast.
  • Shoeboxed launches Fetch, a new expense system
  • Trusona opens new office in Tokyo, Japan.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

A Look at the Savings Tech Horizon: Goals-Based PFM

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It’s no secret that saving money is more difficult than spending it. That’s why, since the dawn of fintech, startups and FIs alike have been working on solutions to get users to keep money in the bank. Changes in these solutions have been subtle but persistent over the decade-plus time that companies have had to refine them.

Missed the other five savings categories? Check them out:

For the next week, we’re going to take a look at six different categorizations of savings technology. We’re kicking the series off by focusing on PFM platforms that use a goals-based approach. Don’t cringe! While PFM and basic budgeting technologies may seem like dinosaurs, they have outlasted many other fintech innovations because they have a stickiness that keeps customers coming back.

Goals-based PFM

This category contains companies that have expanded beyond simple discretionary income budgeting to offer some type of goal-saving feature. Two good examples are Meniga, which launched Personal Finance Challenges at FinovateEurope 2017, and Qapital, which employs an If This, Then That (IFTTT) approach to saving. Qapital debuted at FinovateSpring 2014.

  • Meniga
    When U.K.-based Meniga launched Meniga Challenges at FinovateEurope 2017, the company’s CEO Georg Lúðvíksson referred to the new technology as “a new concept that is designed to motivate people with vastly different personality traits to become more financially fit.” The app-based challenges use behavioral psychology to motivate users to spend less and save more. In one instance, the app may appeal to the user’s competitive side by using social pressure to get them to spend less than their friends on groceries (pictured below on left). In another scenario, a cute Money Monster may appear at random intervals to get users to feed the monster by setting aside a bit of their cash (pictured below on right).
Screen Shot 2017-03-13 at 11.05.57 AM
Meniga offers multiple approaches to appeal to diverse users
  • Qapital
    Qapital appeals to Millennials by using an IFTTT approach to saving, which allows users to set up IFTTT rules that set aside money when specified triggers occur. The company has more than 200 prompts, or channels, that pull information from third party apps. These prompts range from user-controlled ones, such as “set aside $5 every time I publish a post on Instagram with the hashtag #blessed”; to more unpredictable events, such as, “save $10 every time the weather calls for snow”; and even, “save $3 every time an astronaut enters orbit.”
Screen Shot 2017-03-13 at 11.14.23 AM
Qapital’s IFTTT savings feature

Additionally, Qapital offers a savings feature that rounds up users’ daily purchases to the nearest dollar and deposits the change into their savings account. The Sweden-based company also supplies more traditional savings tools such as savings automation and goal-oriented transfers.


That’s a look at savings technology within PFM and how it applies to advice and goals. Stay tuned over the course of the week– we’ll examine the next five categories and investigate the companies that are pushing forward to encourage users to save.

Finovate Alumni News

On FinDEVr.com

Around the web

  • PaySimple unveils new Service Point of Sale (sPOS) platform.
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  • Scalable Capital founder and CEO Adam French earns spot on 2017 PAM Top 40 Under 40 roster.
  • Innovate Finance names Nous Global Markets, Moxtra, and Qumram as finalists in its Pitch360 fintech startup competition.
  • WePay customers can now use Apple Pay on the Web and Google’s Android Pay on the Web for increased revenue generation.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Qapital Raises $12 Million, Adds Debit Card Functionality

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Personal finance app Qapital pulled in some capital of its own today– $12 million worth, to be exact. This Series A investment brings the Sweden-based company’s total funding to $23 million.

Notable investors in today’s round include Industrifonden, Northzone, Rocketship VC and Anthemis Exponential Ventures, among others. Qapital has lofty goals for the new funds, planning to “strengthen [its] platform and lay the groundwork for continued reinvention in the financial services sector.”

Getting a head start on “strengthening the platform,” Qapital is launching debit accounts and payments capability. The addition of these features marks a pivot in Qapital’s strategy from a savings-only app into more of a traditional banking services provider. Offering debit card functionality will not only drive users to the app, it will also lead to a new revenue stream from interchange fees.

Qapital’s goal-focused platform uses behavioral economics to turn consumers’ everyday actions into positive financial habits. The company’s founders George Friedman and Erik Akterin plan to “rewrite the rules of retail banking” by helping millennials “translate money into happiness.” In the three years since it launched, 180,000 users have opened and funded savings accounts on the Qapital platform. The company is adding 10,000 new accounts per week.

Screen Shot 2017-03-07 at 10.30.03 AM

George Friedman (CEO & Founder) and Henrik Wrangel (Chief Product Officer) demo Qapital at FinovateSpring 2014

Pär-Jörgen Pärson, New York-based Partner at Northzone said in the press release, “The fantastic user engagement speaks for itself: the team has built a product that customers really love and the app is consistently rated one of the best personal finance apps in the industry. With millennials looking for banking solutions that put user experience first, we are excited about what the future holds.”

The company debuted Qapital for iPhone at FinovateSpring 2014 and launched on Android about a year ago. Earlier this year, Qapital was listed by PC Magazine as one of the best mobile finance apps of 2017.

Finovate Alumni News

On Finovate.com

  • FundAmerica Unveils New RegTech Tools.
  • Qapital Raises $12 Million, Adds Debit Card Functionality

On FinDEVr.com

  • Check out these previews from upcoming FinDEVr New York presentations:

Around the web

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  • IBM forges strategic partnership with Salesforce, connecting AI platforms IBM Watson and Salesforce Einstein.
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This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News

On Finovate.com

  • Fintech Favorites: Token and Fidor Pilot Payments Project; Meet Miss Kaya: Singapore’s First Women-Centered Robo Advisor.
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Around the web

  • Alfa Bank and S7 Airlines test service payment transaction processing using blockchain-based smart contracts.
  • WalesOnline recognizes Wealthify in its feature on Welsh firms “likely to have a very good 2017.” Join Wealthify in London for FinovateEurope in February.
  • The Wild Wong looks at money saving strategies with Qapital.
  • PwC and Supply Chain Finance Community launch SCF Barometer to better understand the development of supply chain finance industries.
  • FinTecSystems opens office in Spain. See FinTecSystems at FinovateEurope in London in February.
  • North Dakota State University using Passport for campus parking.
  • Nerd Wallet names Wealthfront and Betterment best overall robo advisors.
  • India-based Axis Bank to use Ripple’s network for cross-border transactions.
  • NopSec named finalist in 13th Annual Info Security PG’s 2017 Global Excellence Awards.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News

Around the web

  • Virtual Piggy brings on President &CEO of Broad Street Consulting Advisors as its Senior Advisor.
  • Cachet streamlines RDC check settlement process for Banks and Credit Unions.
  • Finovate/FinDEVr alums populate TradeStreaming Fintech’s companies to watch in 2017 list.
  • Finance Disrupted interviews Xignite CEO and founder, Stephane Dubois.
  • Venmo, LearnVest, Qapital, Level Money, and PayPal featured in PC Mag’s Best Mobile Finance Apps of 2017.
  • From Founder to CEO talks with GainX founder & CEO Angelique Mohring. See GainX at FinovateEurope 2017 in London in February.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.