This post is part of our live coverage of FinovateFall 2014.
Powerlytics launched its Lending Workbench:
“Powerlytics Lending Workbench is a series of products that provides financial institutions an unprecedented level of data accuracy and granularity throughout the lending life cycle. The Market Strategy platform covers key decision points such as totals for revenue, debt, and number of companies across over 1,110 industries, down to a county level.The Portfolio Concentration platform scores companies based on size and industry across multiple geographies or within a geography. Scores focus on risk, growth, and profitability across 27M businesses to assess market risk and opportunity. Powerlytics Business Benchmarks provides detailed company benchmarking.”
Presenting: Kevin Sheetz, CEO & Co-Founder and Pat Brown, Sr. Director, Stategic Sales
Product Launch: September 2014
Metrics: $5M raised to date, 12 employees, clients include some of the largest financial services and professional services companies in the world
Product distribution strategy: Direct to Business (B2B), through other fintech companies