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FinDEVr 2014: OnDeck’s Lending API Helps Assess Business Health to Deliver Loans Faster

FinDEVr 2014: OnDeck’s Lending API Helps Assess Business Health to Deliver Loans Faster
This post is part of our live coverage of FinDEVr San Francisco 2014.
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OnDeck showed how its lending APIs help financial institutions lend to small businesses faster:

OnDeck Lending API’s – Frictionless, Extensible, Powerful
The OnDeck Score evaluates thousands of data points – from cash flow to public records to social data – to more accurately and efficiently assess business health and deliver capital in as fast as 24 hours. 
Pamela Rice, OnDeck’s SVP of Technology, is discussing how the OnDeck platform provides a critically needed mechanism for financial institutions and other business service providers to efficiently reach the Main Street small business market. 
The company has several APIs, which provide powerful, fully integrated lending capabilities to third party partners, thus allowing for instant pre-qualifications, pre-approvals and loan applications. Through a coding and product demo, Pamela will demonstrate how both developers and non-developers can interact with OnDeck’s APIs in a UI sandbox and how to utilize our Salesforce app for frictionless plug-and-play integration. 
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Presenter: Pamela Rice, VP Technology
About:
Launched in 2007, OnDeck uses data aggregation and electronic payment technology to evaluate the financial health of small and medium sized businesses to efficiently deliver capital to a market underserved by banks. Its proprietary technology – the OnDeck ScoreTM – enables small businesses to obtain affordable loans with a fraction of the time and effort that it takes through traditional channels. OnDeck’s credit models look deeper into the health of businesses, focusing on overall business performance, rather than the owner’s personal credit history. 
As a leading direct lender of small business loans, OnDeck has deployed more than $1 billion in capital nationwide.
Website: ondeck.com
Twitter: @ondeckcapital